Wanting pulls away from liking
Incentive-sensitization holds that repeated use sensitizes the wanting system (incentive salience) while the liking system (hedonic pleasure) habituates with tolerance. Raise the sensitization rate and watch craving climb as enjoyment falls — the widening gap is why an addicted person can want a drug intensely while liking it less and less.
From reward to relief: the allostatic cycle
Each use delivers a fixed acute pleasure A = 100, but triggers an opposing b-process that grows toward a ceiling 60: bn = 60[1 − (1 − g)n]. Net pleasure is Pn = A − bn; the withdrawal nadir between uses is |Wn| = bn. Where they cross, relief of withdrawal overtakes reward as the motive to use.
Seeking that survives punishment
As addiction progresses, control of drug-seeking devolves from a goal-directed system toward a stimulus-bound compulsive one, and sensitivity to punishment falls with it. Move the behaviour along that transition and apply a punishment: early on it suppresses seeking almost entirely, but at the compulsive end seeking persists regardless — the experimental hallmark of compulsion.